21 March 2022, 14:25 | Updated: 21 March 2022, 16:15
Harry Styles helps fan come out on 2021 tour
By Katie Louise Smith
YouAreHome.co is teasing images based on book covers including Nature and Selected Essays and The Wind-Up Bird Chronicle.
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Harry Styles fans, it is time...maybe? A mysterious new website called YouAreHome.co has popped up online and on social media, and fans have some pretty compelling evidence that it could be linked to Harry's new album or new single.
Rumours, theories and unconfirmed reports about the forthcoming HS3 have been circulating for a couple of months now. Towards the end of his Love On Tour US leg, theories about Harry's new colour scheme sparked speculation that a new era was on the way. A couple of months later, a TikTok account with the username @suemonella started sharing videos linked to Harry.
Now, all eyes on YouAreHome.co and its many apparent connections to Harry. Is it all promo for the album? Is it a hint at some lyrics from HS3? Is Harry starting an interior design company? Let’s investigate, shall we?
What is YouAreHome.co?
YouAreHome.co is a website that leads users to an image of a door. When you hover your mouse over the door, it opens slightly to reveal a glimpse at a pattern hidden inside.
The website is accompanied by a Twitter account of the same name which started tweeting on March 18th. One day later, the account tweeted: "the door is open, come on in".
the door is open, come on in
— You Are Home (@youarehome) March 19, 2022
what happens in between colours?
— You Are Home (@youarehome) March 20, 2022
in this world, it’s just us, you know it’s not the same as it was
— You Are Home (@youarehome) March 21, 2022
It appears as though the pattern behind the door changes each day at 4pm UK time, and is accompanied by a new cryptic tweet that may or may not be lyrics from the new album.
So far, three images have been see behind the door, two of which appear to be parts of book illustrations or covers.
The first image behind the door, which looks like a sunflower stalk, is the cover of Nature and Selected Essays by Ralph Waldo Emerson.
The second image, a blue to red gradient, appears to be the spine design of a Haruki Murakami book Harry has been carrying, titled The Wind-Up Bird Chronicle.
The third is an image of Earth.
“that’s suspicious… that’s weird.” pic.twitter.com/LwGLVkGHCx
— rachel🦋 (@canyonmoonblu) March 20, 2022
Fans first noticed YouAreHome.co after several ads for the mysterious website starting popping up in newspapers across the world.
After taking a closer look at the website's coding, fans discovered a series of coordinates that all relate to places on the map where newspapers appear to be produced.
The coordinates are also separated into three categories: 'Door,' 'Lamp,' and 'Vase'. Each newspaper linked to that coordinate appears to have printed an ad corresponding to the category that it's in.
— HSD (@hsdaily) March 18, 2022The past weeks, mysterious ads have appeared in newspapers around the world alongside an even more mysterious website: https://t.co/KT8pOwSfQv
Could this be related to HS3? Share your thoughts 🧐 pic.twitter.com/STQG8xYH8d
OMGGG we found the you are home ad in pittsburgh post gazette newspaper😭 the coordinates matched up to pittsburgh post gazette corp office #youarehome #HarryStyles @youarehome @Harry_Styles pic.twitter.com/Uohl08M5Xx
— Mia (@miaaa_settt) March 19, 2022
So, why do people think Harry Styles is behind YouAreHome.co?
Harry has become known for teasing his next projects with cryptic websites and social media accounts (remember Eroda?), and big mysterious billboards and adverts (remember DYKWYA?). Fans believe YouAreHome.co is linked to Harry for a number of reasons...
1) The illustrations on the YouAreHome adverts are drawn in a very similar styles to artist Maggie Cowles (@maggiemargaret_designs on Instagram). In a thread shared by @stylesfeature, it was pointed out that Maggie recently followed Harry to Instagram too.
some people have been saying that this is the artist behind the youarehome ads. you can see the styles are very similar and it would make sense since she's following harry on instagram (and he's one of her recent follows 🧐) pic.twitter.com/u89PIz99Km
— val (@stylesfeature) March 15, 2022
2) There's a theory that the theme of Harry's next album will centre around 'home'.
This is all thanks to the new music video that Harry was spotted filming back in February, where he was peeped sitting in a huge bed as it drove down The Mall in London. And then there's also the fact that there's a pit section on his upcoming 2022 Love On Tour shows called 'Bedroom', which sits alongside 'Hallway' and 'Kitchen'.
And finally, 3) The fact that Harry said goodbye to the audience during various Love On Tour stops by saying, “One more time, as loud as you can, send me home…”
Has he been hinting about this for months?! And we didn't even realise?
Whether or not Harry Styles is really the one behind YouAreHome.co remains to be seen. But the evidence that the fans have brought to the dining table, your honour? It's pretty convincing.
It's only a matter of time before the You Are Home door opens completely and we're invited inside to find out what the hell is actually going on. (Clown shoes at the ready, just in case.)
No release dates or official teasers have been released for Harry's next album just yet but it certainly feels like something is brewing...
Read more about Harry Styles here:
- Harry Styles' My Policeman receives R rating for "sexual content"
- Kevin Feige teases plans to expand Harry Styles' Eros role in the MCU
- Harry Styles Love On Tour 2022: Tickets, presale, prices, dates and why fans are outraged
- Harry Styles fan "devastated" after spending $20,000 on tour tickets before concert cancellation
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